Ariane Loze
Ariane Loze (b. 1988, Brussels) is a video artist who performs in her works. Her work explores the relationship between her body, the camera, and the audience, revealing the relativity of perspectives and the fluid nature of identity through the principles of film editing.
She studied theatre direction at RITCS in Brussels and participated in A.pass (Advanced Performance and Scenography Training) in Antwerp. She was a laureate at the HISK in Ghent in 2016-17. Her videos have been exhibited in numerous European and international institutions, including Kanal - Centre Pompidou (Brussels, Belgium), the National Museum of Contemporary Art EMST (Athens, Greece), MAST (Bologna, Italy), Shandong Museum (Jinan, China), and MAC's (Grand Hornu, Belgium).
If You Didn’t Choose A, You Will Probably Choose B
The heroine of this new film, an active thirty-something (wearing a suit), is constantly being analysed, spied on and lured by algorithms (personified “zeros” and “ones” dressed in black and white t-shirts), whose artificial intelligence serves commercial purposes. All the protagonists, embodied by the artist herself, wander through the streets of a deserted and sciencefictional Paris. This work reveals how our data is exchanged and sold without our knowledge (by matching), according to our geolocations and preferences, by data brokers (Facebook, Google, Tinder and other dating apps, as well as Deliveroo, Spotify, Youtube and evenor Amazon). It is the result of a collaboration with sociologist Jessica Pidoux and HestiaLabs, a website specialising in transparent analysis and more ethical sharing of personal data and their benefits with those who generate them. Ariane Loze is hardly exaggerating, ridiculing a system of which we are more and more captive and which we are partly complacent about, in which the supposedly virtual has a very tangible impact on our lives. [...]
Anne Dressen
